The Otago Daily Times (ODT) is one of New Zealand’s more conservative papers. So it’s not at all surprising that it has turned down this advertisement for a restaurant in Queenstown:
The National Business Review (NBR) reports that the advertisement was turned down because it was “too suggestive.” Apparently, the restaurant and its advertising agents were trying to create an advertisement that would go viral, with “a good level of interaction that would capture people with humour.” The NBR describes the ad as “cheeky” and “naughty” – words that indicate a trivial level of wrong doing, mischief rather than anything wrong at all. Clearly, anyone who doesn’t like the ad just doesn’t have a sense of humour.
Well, that would be me then. Because I see nothing amusing at all in exploiting women’s bodies.
And of course, the ODT is now being derided for being “wowsers.” Great. NB: DON’T read the comments thread in that link.